My name’s Kosta, I’ve been working in the digital advertising space for a number of years and I was always being asked to help many of my tradie mates with scaling their business. I applied my craft to the market’s mentality no matter what trade I was advertising, and generated some major revenue. I knew when $500 of my first home renovation client’s ad spend turned into $75,000 of profit over three Melbourne jobs, that this was undoubtedly my thing.